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In This Issue
- Editor's Notes
- Spotlight - EVEolution
- Decisions, Decisions - How to make the best decision for you
- Job Search Strategies - Tips to make your job-search easier
- What's New! - Additional NEW Articles, our Expert's latest Advice, Teleclass updates, etc.
- Marketplace - Resources & Services
Greetings! Twenty-two days till Turkey Day! Thanksgiving is my favorite holiday. And, like many of you, this year I’m more aware of what I have to be thankful for.
I’m excited to tell you that two new career development reports are now available online. First is the Entrepreneur Report, which is designed to help you determine if you have what it takes to succeed as a small business owner. Second, is the Career Enrichment Report, which can help you identify which departments and day-to-day duties you’re likely to find most interesting. For more information see our Assessment channel.
If you’ve ever had trouble making a decision, you’ll learn about a method I found while working as a vocational counselor in Decisions, Decisions. Job seekers can pick up some tips on finding a new position in Job Search Strategies, by Cynthia Steele-Pucci. Hint: Networking continually tops the list here.
Those of you who, like me, have already started thinking about the upcoming holidays, can get some advice on how to cope from our stress-management expert, Frances Lylan Wolff in Holiday Stress-Busters. Don’t forget to check out the latest answers from our experts in the What’s New section below.
Please feel free to send your comments or suggestions to me at arichmond@career-intelligence.com. Let me know what you want to see here and I'll try to bring it to you. And, if you know anyone else who'd enjoy reading The Career Intelligencer, please pass it along.
It's your life, make the most of it :)
Annette Richmond
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Over the last year, several readers have recommended EVEolution, Understanding Women-Eight Essential Truths that Work in Your Business and Your Life, by Faith Popcorn and Lys Marigold. The most recent email came from Kathi who wrote "Talk about positive observation, this book strengthens faith in ourselves and our ability to change our world. Not only a must read for women entrepreneurs but for us all!" With a recommendation like that I expected, EVEolution to be first-rate. And, I'm happy to say I wasn't disappointed. EVEolution is a must read for anyone marketing to women. And considering that today women make 80% of the purchasing decisions, that's just about everyone. |
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Women will find EVEolution filled with useful, thought provoking information and advice. For men it's one of those rare opportunities to peek into the female mind. While every woman is different - I'm the channel surfer in our house and it drives my husband crazy - most of Popcorn's observations are right on target. EVEolution is built around Popcorn's Eight Essential Truths of marketing to women. Each truth is illustrated with real life stores from brands like Starbucks, SnackWell's and Disney. Starbucks, for example, is used to demonstrate truth number four: Market to Her Peripheral Vision, and She Will See You in a Whole New Light. In this chapter, Popcorn explains how Starbucks goes beyond selling coffee to selling the Starbucks experience. And how this has translated into selling other products like coffee mugs, CDs and coffee for homebrew. An informative and entertaining read, EVEolution is packed with innovative, often easy to implement ideas. But, don't wait till you're in a slump to pick up your copy. It's never too early to start thinking ahead. |
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(Recommend your favorite book or movie for a Spotlight by clicking here or sending an email to me at arichmond@career-intelligence.com) |
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Making the right decision is easier when you know what you want
By Annette Richmond
Our lives are full of decisions. Where shall we go for lunch? What movie shall we see this weekend? Which job should we take? Should we go back to school? Or start our own business? And the list goes on.
For most of us, the bigger the decision, the more difficult it is to make. After all there’s not much riding on which movie we rent. If we make the wrong decision what do we lose? A couple of bucks and a little bit of time.
Other choices - like changing jobs or opening a business - can change our life. Dramatically. If we make the wrong decision it can set us back strategically, financially and emotionally. Anyone who’s been there can tell you, it’s the difference between gaining momentum and grinding to a screeching halt. Read More
Tips to make your job-search easier
By Cynthia Steele-Pucci
These days people may be concerned about whether this is a proper time to be switching careers or looking for a new job. Although some industries, like the airline industry, are currently cutting back staffing needs other fields are hiring.
So, if you’re in the market for a new job, here are some tips to make your search a little easier. There are many books that can help you get started mapping out your strengths and abilities. What Color Is Your Parachute? by Richard Nelson Bolles, for example, is an old favorite of many career counselors because its chapters specifically focus on investigating your experiences, achievements and goals. Examining your outside interests and hobbies can also help you pin down work possibilities.
Another useful book is Best Answers to 201 Most Frequently Asked Interview Questions by Matthew DeLuca. This publication discusses preparing for an interview, how to handle new and experienced interviewers, the illegal questions that employers are not allowed to ask and how to answer difficult questions.
When planning your search strategies, one basic rule of thumb is not to overuse any one technique. Read more
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Additional Articles -
New! Holiday Stress Busters - Keeping the joy in your holiday season
Personally, I love the holiday season. Mainly because most people are
just a little bit nicer. But besides that, I enjoy the festivities: the family gatherings, the holiday parties and watching
It’s a Wonderful Life. Unfortunately, the holiday season also brings a big
dose of holiday stress.
Read more
Ask the Expert - New!
Trying to figure out what to wear
during this transitional season? Get some tips from our Professional Image
Expert Sherry Maysonave. Confused about the difference between a resume and curricula
vita? Learn the difference from our Resume Expert Amy Whitmer. Wondering how to move from
one career to
another? Get some help from our Career Planning Expert Amy Ertel.
Networking - Change! Looking for a place to network with other women? A place to get support, share information and advice? Join our discussion group In Transition. To subscribe, send an email to InTransition-subscribe@yahoogroups.com
Teleclasses/Workshops - New!
Our Intro to the MBTI is now available 24/7. We've converted this
teleclass to a 5-part-workshop via autoresponder. Start this workshop
today! Take our 5 Steps to Choosing the Right Career seminar anytime, day or night. For your convenience, we're now offering this class as a 5-part-seminar via autoresponder. Begin this seminar today!
For more
information on workshops visit our Tools section.
Job Search - Search for a temporary, contract or permanent job right here. Look through job listings from around the country, courtesy of Net-Temps.
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